Experience
17 years of experience in B2B sales and negotiations.
Launched 10+ IT solutions in B2B from zero to sales takeoff, with revenue volumes of $10M+.
Author and founder of the Sales & Hunt & Rok’n’Roll sales workshop, Skolkovo Foundation.
Expert mentor at the Saint Petersburg Technopark Business Incubator, HSE, IIDF.
Founder of the full-cycle sales outreach company (-pre, -sale, -service) MarketWin.
Consultation areas
• Go-To-Market strategy — GtM model, SDR, AE, CSM playbooks, sales funnels, pricing, contract structure;
• sales department organizational structure;
• marketing materials — scripts and mailings, Teaser, product presentation and commercial proposal, demo script, preparation of investor presentations;
• CRM system — CRM system selection, key operating rules, employee performance monitoring, sales funnel setup, reporting;
• sales automation — contact parsing, emailing, conducting demos, CS management, Doc execution, etc."